The Art of Negotiation: Episodes 3-4
by lovepark
It’s time for another round of business negotiations, manipulations, and sabotage for our M&A experts as they try to acquire a game company. While money is usually the deciding factor in their line of work, not all deals hinge on it, and our crew shows that understanding your opponent, clientele, and environment are sometimes more important to locking down a sale.
EPISODES 3-4
As Ju-no implements the next stage of his plan, it seems Sanin’s financial crisis was not unexpected given the poor management skills and insight displayed by its board. In this growing age of technology, the company staunchly refuses to enter the e-commerce sector, effectively wasting its resources and facing dwindling margins. Our silver-haired M&A expert advises his superiors that now is their best and last window to start, and surprisingly, CFO Ha approves the project. Of course, he only gives his consent because he believes the deal will fail since history is bound to repeat itself.
Years ago, CCO Lee arranged for a lucrative contract to open their own e-commerce platform, but the chairman upended it, thinking that brick-and-mortar stores posed less financial risks. It was a foolish move back then, and apparently, the chairman hasn’t learned from his mistake. Speaking of poor business practices, the company Ju-no wishes to buy is Chacha Games, which shuts down its services in real-time as our team discusses their bad business model.
To the rest of the world, Chacha Games is a failure no one would accept even for free, so why does Ju-no want it? Though the company has no business acumen, their coding skills are top-notch, and their game “Delivery King” was originally created as a delivery app based on the CEO’s own experiences as a courier. Unfortunately, small-minded, old men are everywhere, so CEO Cha of Chacha Games turned the program into a game, instead.
Ju-no approaches the company with an offer to buy if they agree to pivot, but despite needing funds, CEO Cha refuses to sell if they cannot continue making games. Realizing that they need an expert in this field to understand these developers, Jin-soo introduces his consultant friend Jenny who shares an interesting tidbit about the company’s CEO. He originally co-founded DC Games but split from his partner for reasons unknown. After he left, DC Games became successful, and CEO Cha sued the company for theft. He claimed that CEO Do of DC Games literally stole his game – not plagiarized, but physically took it – and is currently seeking a retrial after the first judge ruled in Do’s favor.
Using this knowledge to his advantage, Ju-no lets it be known that Sanin is looking to buy a game company, and CEO Do comes sniffing around for an opportunity. The meeting, though, ends as soon as it begins since Ju-no only needs people to think they are considering DC Games, and like clockwork, CEO Cha calls him back, offering to sell for 10 billion won. He sends over his back end as “proof” for why they are worth so much, and Jenny immediately recognizes its value, informing the group that this will revolutionize logistics.
With that resounding endorsement, Ju-no goes to CFO Ha for approval, but he redirects him to the chairman, instead. Thus, Ju-no enters the king’s chamber, and the two have their second private meeting ever. Their first was right before Ju-no was transferred to Hawaii, and the show finally reveals why our hero was cast out.
Back in the day, when Ju-no still worked under CFO Ha, he pushed for the purchase of Jumbo Pharmaceuticals, of which his older brother happened to own stocks. It seemed like a clear case of market manipulation, but as the prosecution started investigating, Ju-no’s brother committed suicide. Chairman Song asks if Ju-no came back for revenge because he thinks Sanin is responsible for his death, but Ju-no denies it. Though the chairman doesn’t believe him for a second, he allows the purchase to proceed, but as it turns out, the deal with Chacha Games falls through from their end, not Sanin’s.
The no-name game company was approached by another buyer offering double whatever Sanin promised, which means someone leaked Ju-no’s strategy. At first, Jin-soo thinks Jenny was the spy since she saw the code, but in reality, CFO Ha was the mastermind. Our shady leader is apparently more determined to bring down Ju-no than anyone suspected since he joins hands with Samoel to screw over Sanin. Using all his M&A knowledge, CFO Ha represents Samoel Fund in the acquisition of Chacha Games and essentially corners the CEO into selling his company for a measly 210 million won – a tenth of the original offer. Even for someone with as much business savvy as a kindergartner, CEO Cha knows that he screwed up.
What hurts the CEO the most, though, isn’t the loss of money but the fact that he may no longer be able to make games, and to CEO Cha, games have always been a love letter to his first love. Even the reason for his split with CEO Do was over this woman, and while it was clear as a cloudless day that she had feelings for CEO Cha, the dunce never picked up on the clues and lost the girl. As a result, he left Easter eggs in his game as a symbol of his devotion, and the M&A team finally learns why the CEO was so opposed to selling the company at first.
While everyone thinks Ju-no was played, our M&A expert asserts that the game isn’t over yet. CFO Ha was able to learn about their plans because Jin-soo carelessly told his senior, but now that very mole will bring his downfall. With his intern’s help, they feed the mole false information that they no longer need Chacha Games, and when Samoel comes calling to offer the company for ten billion won, Ju-no refuses. Thinking that they made a mistake, Samoel cancels the contract since they added no clause about a penalty fee for themselves, and with that, Chacha Games is freed.
After a roller coaster of emotions and terrible business deals, CEO Cha is finally ready to work with Sanin, but things aren’t as simple as he originally planned. Since Samoel bought them for way under asking price, Ju-no can only offer them 300 million won which won’t be enough to fund their next game. However, Ju-no assures the developers that he will procure them the money they need, which is where Soon-young comes in.
Our attorney approaches CEO Do as the representative of CEO Cha and informs him about the judge assigned to the retrial. He is apparently a ranked StarCraft player who knows a thing or two about games such as Easter eggs. Those same Easter eggs that CEO Do forgot to delete in the game he stole from his ex-business partner, and if he doesn’t settle for 10 billion won and 10% shares of said game, Soon-young threatens to charge the CEO for grand larceny which will put him in jail for a year minimum. As a man who thrives off appearances, CEO Do cannot risk the damage this would cost and agrees to settle.
All that is left now is Chairman Song’s final approval, but before Ju-no heads into his office, CCO Lee calls him. After meeting with the chairman, the CCO noticed that his friend was not against e-commerce like everyone believed. In fact, it was the opposite: he regretted turning down the deal. Ju-no suspected as much, and with the CCO confirming his hunch, he enters the meeting with the past in mind and successfully gets Chairman Song to sign off, subtly reminding him to not repeat history.
Once the contracts are finalized, the M&A team celebrates with Chacha Games, but a storm cloud brews in the distance. In the midst of all this scheming, a business journalist was caught in the crossfire, and Ju-no’s tendency to use others as pawns finally catches up to him. The journalist writes a provocative piece about Sanin Group, speculating the company’s demise at the hands of its new M&A team, and the stock prices drop to 101 thousand won, just a thousand won above the price Samoel can execute a put option. In other words, if Ju-no doesn’t act fast, all his efforts will be for naught.
In terms of story, the plot is predictable, but I don’t think this lack of twists is detrimental to the overall narrative. I actually welcome the minimal fanfare and levelheaded nature of the show which emphasizes character interactions above clever business tactics. The tone fits director Ahn Pan-seok’s typical style, and there’s something almost intimate in the way he captures his actors as if inviting the audience to watch a live performance rather than a televised program. Thus, the draw of the show comes from the conversations and chemistry between scene partners rather than a fast-paced business drama meant to raise stakes and keep its viewers on the edge of their seats.
Director Ahn’s proclivity for long takes may not always deliver, but with the right cast, it brings a certain color to a show that not many drama PDs can capture. He gives actors space and time to breathe, and though this makes some scenes longer than normal, it also draws out some amazing performances. In particular, I find Sung Dong-il mesmerizing in this role, and even with his illustrious career filled with memorable shows, he continues to impress me with his range and ability to embody a character. For me, an actor’s true talent does not come from delivering lines but in the silences, and the meaning they add to pauses is what differentiates a good performance from the best. The mannerisms, subtle breathing changes, shifts in gaze, these minute details aren’t always noticed but felt, and Director Ahn’s style gives life to these performances in a way that doesn’t deliberately draw attention to them but makes them subtly known.
In a world currently accustomed to faster speeds and shorter formats, Ahn’s almost languid approach can feel stiff and boring, but at the same time, it’s this exact mood that he evokes in his works that resonate with people and subvert expectations within genres. It’s also the inherent charm of the show, which may not be what everyone gravitates towards, but once it hits, there’s nothing quite like it.
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Tags: Jang Hyun-sung, Kim Dae-myung, Lee Je-hoon, Sung Dong-il, The Art of Negotiation
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1 Kafiyah Bello
March 17, 2025 at 12:56 PM
I really enjoyed these episodes. I like when each of our little team showcases their expertise. This was such a fun little M&A, I didn't even notice the music as much.
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2 Isa is always time travelling
March 17, 2025 at 2:23 PM
Once solved the background music issues from the first episodes, this drama is being a delight.
The fourth episode has been the best so far, and the pace is getting better.
Very good script. Sometimes it feels like a modern sageuk (without eunuchs).
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Midnight
March 17, 2025 at 2:28 PM
I'm not even watching, but that header pic made me think why does it feel so sageuk-like!
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abalyn
March 17, 2025 at 2:43 PM
One could easily see this as a show full of palace intrigues. The cfo instead of the evil left minister, and our silver negotiator is much like a prince trying to both save the country and simultaneously stay alive.
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Isa is always time travelling
March 17, 2025 at 2:50 PM
Totally!
Evil ministers (and also some good ones), a King, a Prince, a scholar...
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Duktor
March 17, 2025 at 3:38 PM
For years I have told my friends that corporate life feels like life in a harem/ palace. Basically politics and outmanoeuvring others.
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3 Mina00
March 17, 2025 at 2:32 PM
Okay, so the casting is 🔥An Pan Seok is the PD and NO annoying music so far?? :) ( One Spring Night,a big favorite, that music was like an uninvited guest at a party, just standing there awkwardly. 😂"I did not know He was the director until reading the recap! It will be a good drama ride then. The hair is a killer :)
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4 abalyn
March 17, 2025 at 2:52 PM
I am starting to really look forward to this. I enjoyed this week a lot. The music settled down, and only occasionally gives an edge that is interesting.
Sung Dong-il IS amazing here. He is a down to earth chairman, but he always has a scary intensity in his eyes. His scene with his doctor’s daughter was SO creepy, and he didn’t even do anything inappropriate. I can’t wait to see him take out his CFO.
I wish a little something more from our ML: more small amounts of emotion or pockets of intensity. He seems very depressed, which makes sense, but I would like to see him when he is a little less bottled up. Seeing his contact with family and negotiating for home appliances helped.
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5 Mrs Buckwheat
March 17, 2025 at 5:10 PM
Thank you for the excellent recap lovepark.
I agree with your comments about Sung Dong-il and wish he had more screen time on each episode. He was an excellent casting choice.
I am really enjoying the show and the "languid approach" that lovepark mentioned in the recap.
I personally find the longer episodes don't drag at all because of the quality of the acting and I could easily watch more when the episodes finish.
This is my number one watch at the moment and I eagerly await the next episodes.
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6 FormAnOrderlyQueue
March 17, 2025 at 5:19 PM
Thanks for your recap @lovepark! I appreciated your points about the pacing of the drama, as that helped me to understand why I'm enjoying it as much as I am. It shouldn't work for me - the idea of M&As just makes me want to yawn - but I find this story really compelling. I'm being given enough time to a) understand what's going on and why it matters and b) get to know these individuals and why they might care about doing this work. I am intrigued by the character of Ju-no: it's been hinted that the son abroad is not actually his son but his nephew, and so is the wedding ring just a prop for his own ends? What happened with the former acquisition that required him to leave the country and his brother to commit suicide? Honestly, I'm not sure if I want this all to be about revenge in the end, but clearly there are "issues" to be faced here.
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7 Kathryn51
March 18, 2025 at 10:42 AM
Thanks for recap @lovepark. I know nothing about the PD, but you clearly do and I appreciate your insight as to why certain scenes or dialogue played out the way they did.
It’s been months since I discovered a drama that kept me past the 1st couple of episodes (although I am casually watching “Undercover Highschool”). A big reason for liking this is that every weekend encompasses one story demonstrating Jun Ho’s negotiating ability PLUS there is a longer story that is slowly unfolding.
Another plus - without the characters saying anything, the writer/PD consistently demonstrate certain character traits. For instance, it’s become clear that Jun Ho does not drive a car - but no one mentions it. The Chairman is a health nut - but no one has mentioned it. JunHo does not lie – he didn’t lie to the reporter. He didn’t lie to Chairman when asked if he wanted revenge (he said “no”)). When CCO Lee asked him if he had a second motive in returning, he answered truthfully (yes). And yet JunHo’s reputation is that he is a snake!
Thus. . . my conclusion is that JunHo IS married and after many episodes of ambiguous scenes with woman/child in [Hawaii?], I expect his real wife will appear in the last episode after he destroys CFO Ha, vanquishes the real snake (Song) and saves the company for Chairman. I can’t wait.
Postscript: I would like to know more about Min Jeong – why did Jun Ho gift her with the appliances? will her background of poverty be important? Don’t know about the PD or writer to know if these were throw-away scenes or will be meaningful eventually.
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8 Procrasti-NationFirstCitizen
March 19, 2025 at 12:12 AM
It looks like the Negotiation team lurks on the internet, because it looks like all the complaints about that ridiculous music didn't go unnoticed. Praise be!
The show has settled into a good stride, and I'm thoroughly enjoying it now. I like episodic dramas, so the weekly deals are really interesting to me. I'm also playing Ahn Pan Seok bingo, to try and guess in which other of his shows I've some of the cast in LOL- I like that he repeats actors, but makes each so very different every time.
Whatever little BGM there is, isn't distracting from the expositions, and is instead adding to the atmospherics for a change. The silence is allowing me to focus on the conversations, the humour, the realism, and all the little details that I love APS's shows for. The cinematography is fabulous as well, as in all his shows. I was particularly struck by those loooong tracking shots whenever the team walked out of the game company... great ensemble work by the actors, too.
And oh yes, can I mention that *absolutely beautiful* piece of art in the Chairman's office... it's like a mountain landscape of Viewing Stones (suiseki), I'm now scouring the internet for learning about it, or even how to make one myself. My adhd brain has a new obsession.
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9 bong-soo
March 20, 2025 at 12:04 PM
With all due respect to cast and crew JTBC’s THE ART OF NEGOTIATION’s 80 minute episodes have done me in. Soft drop after episode four.
I am not going to commit to eight more 80 minute episodes to a corporate drama about a company that even senior executives don’t care if it survives or not.
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10 LateBloomerAddict
April 8, 2025 at 6:12 PM
*potential spoilers if you have not seen Love Scout
really enjoying this drama. i love the intrigue and the problem solving, and i look forward to what may come next to thwart our team of hero's path. Am I the only one getting a bit of Love Scout vibes? NOT in any romantic sense but in the "The boss/former colleague who hates Ju No may be the one actually responsible for the crimes committed in the past" for which our gorgeous, stoic and tenacious hero took the fall for? or am I stating the obvious?
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